Everyone loves a fun event. Even in today’s age of email, texts, instant messages and video, live events are consistently among the most effective marketing tactics. Live events create the...Read More
Historically, donations from individuals have represented more than two-thirds of total giving to nonprofits. Grants are responsible for about 10-15 percent all charitable giving. This might seem like a relatively...Read More
What should your nonprofit’s annual appeal letter say? What message should you convey? Check out these dos and don’ts to help bring in donations.
It all starts as we digest Thanksgiving dinner. Black Friday. Small Business Saturday. After a day of rest (ideally) on Sunday, we have Cyber Monday. Then, it’s the unofficial kickoff...Read More
We don’t have to tell you how important year end appeal fundraising is for your nonprofit – but we will. According to one industry survey, 30 percent of annual donations...Read More