“Life’s most delicious moments never happen on schedule.” That’s the opening statement of an article by Elizabeth Wellington in The Philadelphia Inquirer. Elizabeth discussed how to get back the spontaneity…
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In 2020, nearly 320 billion emails were sent and received worldwide – every single day. The average working person receives more than 120 emails per day and sends about 40…
Well-done newsletters help maintain relationships with your donors and keep you top of mind. Use these nonprofit newsletter tips to create an appealing email that does just that.
In the previous article on nonprofit lead generation, we discussed the definition of lead generation and why it’s important for small nonprofits to work on developing a successful lead generation…
One of the most important functions of marketing is lead generation. The goal of a small business is to convert these leads into customers; the goal of a small nonprofit is to convert leads into donors.
The key to bringing back lapsed donors is taking a strategic approach based on hard data so you can focus on tasks that bring the best retention results.
Free E-Guide: Choosing Donor Management Software: A Guide and Worksheet for Comparing Nonprofit CRMs
Nonprofit CRM Software has exploded. With so many options, it can make the process of comparing and choosing the right solution difficult. Even the language itself can be confusing because...
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Small nonprofits can still hit year-end fundraising goals during COVID with careful planning and the right strategy. Check out these strategies to help!
A worldwide pandemic hit, and your small nonprofit was forced to grapple with how to move forward. How will you meet your fundraising goals? Who will be able to volunteer?…
Learn what donor research is and how you can use it to capitalize on fundraising opportunities.
