Let’s take a closer look at the five generations of donors to get a better sense of their motivations, influences, and communication preferences.
There are plenty of ways small nonprofits can use live streaming, but let’s start with the most obvious.
The beauty of live streaming is that there are free, familiar tools that make it accessible, financially feasible, and relatively simple for virtually any organization.
This year we share the “top 5 over all” and the “top 5 new from 2023” small nonprofit resources, covering topics from digital welcome kits to donor retention to finding a nonprofit consultant.
A well-constructed Thank You letter can motivate donors to give again so make sure your Nonprofit considers these 6 parts.
Businesses and nonprofits alike often miss out on the full value of social media because they focus on self-promotion rather than engaging the community. In other words, they forget the “social” in social media!
Most people will try something once. For example, you could be convinced to take a yoga class. At that point, you can say you did it, cross it off your list, and move on. However, if you return for a second class, yoga is far more likely to become a habit as you gain a greater appreciation for how yoga can improve your quality of life.
Whether this is your first or eighth Giving Tuesday. Whether it is crucial to your annual fundraising or just another part of your strategy. Eleo’s Giving Tuesday 2022 Toolbox offers a variety of insights from tools to strategy.
Fraternities and sororities are not only great partners for small nonprofit fundraising, but they’re also a phenomenal resource for recruiting volunteers, staff, and leaders.
“How do I find new donors?” It’s a basic, fundamental question for most small nonprofits. Surprisingly, there is no straightforward, one size fits all answer. We can, however, help you get on the right path with a simple piece of advice.
For nonprofits, a new year means it is time to start prepping donor year-end tax letters. After a busy few months of planning and executing your nonprofit’s end-of-year campaigns, starting…
Your donors, volunteers, and supporters make up a large amount of your nonprofit’s fan club. And, they want to know what’s going on with your nonprofit. This is why newsletters are so important!
“Life’s most delicious moments never happen on schedule.” That’s the opening statement of an article by Elizabeth Wellington in The Philadelphia Inquirer. Elizabeth discussed how to get back the spontaneity…
In 2020, nearly 320 billion emails were sent and received worldwide – every single day. The average working person receives more than 120 emails per day and sends about 40…
Well-done newsletters help maintain relationships with your donors and keep you top of mind. Use these nonprofit newsletter tips to create an appealing email that does just that.
In the previous article on nonprofit lead generation, we discussed the definition of lead generation and why it’s important for small nonprofits to work on developing a successful lead generation…
One of the most important functions of marketing is lead generation. The goal of a small business is to convert these leads into customers; the goal of a small nonprofit is to convert leads into donors.
The key to bringing back lapsed donors is taking a strategic approach based on hard data so you can focus on tasks that bring the best retention results.