In 2020, nearly 320 billion emails were sent and received worldwide – every single day. The average working person receives more than 120 emails per day and sends about 40…
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According to Gallup, the reason why organizations place people in leadership roles has less to do with their ability to manage and more to do with how they have excelled…
Are you ready to share new ideas and information with your nonprofit board on fundraising technology? Eleo's Board Member Guide can help focus the conversation and outline the right information...
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Well-done newsletters help maintain relationships with your donors and keep you top of mind. Use these nonprofit newsletter tips to create an appealing email that does just that.
In the previous article on nonprofit lead generation, we discussed the definition of lead generation and why it’s important for small nonprofits to work on developing a successful lead generation…
Eleo users have access to free webinars to help their nonprofits grow. On Wednesday, June 9 we offered a sneek peek at this benefit when we opened a webinar to…
One of the most important functions of marketing is lead generation. The goal of a small business is to convert these leads into customers; the goal of a small nonprofit is to convert leads into donors.
A well-written, well-positioned mission statement can be a useful tool, providing a foundation that guides your nonprofit’s activities, how you communicate, and the goals you set.
When you have clean data, you are better able to monitor donor engagement, efficiently input important donor data, run reliable, trustworthy reports, and analyze how different areas of your nonprofit are performing.
How do you come up with an accurate fundraising forecast? What factors should a small nonprofit consider when creating a fundraising forecast? Let’s take a closer look!
The key to bringing back lapsed donors is taking a strategic approach based on hard data so you can focus on tasks that bring the best retention results.
Free E-Guide: Choosing Donor Management Software: A Guide and Worksheet for Comparing Nonprofit CRMs
Nonprofit CRM Software has exploded. With so many options, it can make the process of comparing and choosing the right solution difficult. Even the language itself can be confusing because...
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With live fundraising events likely to return by the middle of 2021, tremendous opportunities lie ahead for small nonprofits to engage supporters who can’t wait to get out and see people again.
The concept of hiring a consultant can sometimes feel out of reach for small nonprofits. While large, for-profit businesses bring in consultants regularly, you may question if it’s something your…
Every year we try to provide resources, tips, work-arounds and industry insight into a variety of topics for our nonprofit clients. This post highlights the top 10 2020 nonprofit resources…
The 40-40-20 rule for fundraising isn’t new. Even with seemingly endless digital marketing options, the principles laid out 50 years ago are still very much valid today
In business, customers are the most valuable yet underutilized source of marketing insights. In the nonprofit community, donors are the most valuable yet underutilized source of fundraising insights! In addition…
On the surface, Excel seems like a great tool for donor management, especially for small, cash-strapped nonprofits. Here’s the problem with using Excel as a donor database – A spreadsheet…
Small nonprofits can still hit year-end fundraising goals during COVID with careful planning and the right strategy. Check out these strategies to help!
In our previous article, we discussed the basics of virtual events and this week we are going to go over virtual fundraising event ideas. With in-person events off the table…
A worldwide pandemic hit, and your small nonprofit was forced to grapple with how to move forward. How will you meet your fundraising goals? Who will be able to volunteer?…
In the previous blog, we discussed why giving days have become so important to fundraising for small nonprofits. These 24-hour events are designed to build awareness of your nonprofit and…
Giving Tuesday has been around since 2012, and this ‘Tuesday’ that follows Thanksgiving, Black Friday, and Cyber Monday now serves as the unofficial kickoff to end-of-year giving for the nonprofit…
You donate your time and talent with the best intentions. You believe in the nonprofit’s mission. You bring your all to the organization. You want to do your part to…
