Small nonprofits with limited staff, budgets and resources often find themselves fundraising on the fly. They organize fundraising events, post on social media, and send out mass email blasts, but...
Read More
Here are a few quick and easy steps you can take to lay the groundwork for a well-oiled Major Gifts Program at your small nonprofit organization.
While fundraising data is an important part of a donor impact report, you build stronger connections with donors by telling the stories of how those gifts are making a difference.
Whether this is your first or eighth Giving Tuesday. Whether it is crucial to your annual fundraising or just another part of your strategy. Eleo’s Giving Tuesday 2022 Toolbox offers a variety of insights from tools to strategy.
Fraternities and sororities are not only great partners for small nonprofit fundraising, but they’re also a phenomenal resource for recruiting volunteers, staff, and leaders.
It's summer, and while a small nonprofit's work is never done, it does get just a little quieter when everyone under the sun is on vacation. Take a moment to...
Read More
It might seem daunting to build a monthly giving program from scratch, but it's time to move it to the front of your small nonprofit to do list. This type...
Read More
In a previous article, we explained why the annual campaign is the bread and butter of small nonprofit fundraising. The annual campaign feeds the general fund and makes it possible for the organization to function. When managed successfully, it gives you the financial flexibility to do more and make a bigger difference!
An annual campaign is the foundation of a small nonprofit’s fundraising. It feeds the general fund that supports all operational costs and can supplement other programs. In other words, the annual campaign is what makes it possible for your small nonprofit to function and carry out your mission.
Fundraising has been defined as the act of helping others undertake consequential acts of kindness and generosity. Before you move donors to take action and give to your small nonprofit, you have to move them emotionally!
An online donation page is where a large percentage of nonprofit giving happens. Whether on your website, in an email, or posted to social media, your small nonprofit’s online donation…
Small nonprofits will typically add new donors into the same bucket as the rest of their donors. But are they really your donors yet? Are you confident that they feel...
Read More
Every year we try to provide resources, tips, work-arounds and industry insight into a variety of topics for our small nonprofit clients. This post highlights the top 10 2021 small…
An engaged and energized nonprofit board is critical in leading successful fundraising efforts within your organization. Implement these five strategies to tap into your board member’s potential and inspire excellent fundraising:
In every part of a community – not just nonprofits, but businesses, schools, faith-based organizations, social groups, sports teams, and more – when a group of people come together in support of a common goal, the impact of their efforts are magnified.
Charlie’s House is committed to preventing accidents and injuries to children in and around the home. An Eleo Opportunity Grant provided the financial relief and flexibility to enable them to start using Eleo in time for year-end fundraising.
In the previous article on nonprofit lead generation, we discussed the definition of lead generation and why it’s important for small nonprofits to work on developing a successful lead generation…
One of the most important functions of marketing is lead generation. The goal of a small business is to convert these leads into customers; the goal of a small nonprofit is to convert leads into donors.
How do you come up with an accurate fundraising forecast? What factors should a small nonprofit consider when creating a fundraising forecast? Let’s take a closer look!
Free E-Guide: Choosing Donor Management Software: A Guide and Worksheet for Comparing Nonprofit CRMs
Nonprofit CRM Software has exploded. With so many options, it can make the process of comparing and choosing the right solution difficult. Even the language itself can be confusing because...
Read More
With live fundraising events likely to return by the middle of 2021, tremendous opportunities lie ahead for small nonprofits to engage supporters who can’t wait to get out and see people again.
Given the fact that the coronavirus will likely be with us in some capacity throughout 2021, how should small nonprofits go about developing a fundraising strategy? Do you tear up…
The 40-40-20 rule for fundraising isn’t new. Even with seemingly endless digital marketing options, the principles laid out 50 years ago are still very much valid today
In business, customers are the most valuable yet underutilized source of marketing insights. In the nonprofit community, donors are the most valuable yet underutilized source of fundraising insights! In addition…
